Pitch Your Event and Get More Attendance
Wondering how to get people to your event? Once you get a speaking engagement or plan a promotional event, you can use your pitching skills to put butts in the seat. A Pitch Site can be a great way to get people excited and create buzz for your event. Say you're participating in a bigger event, like our customer DevJumpStart was at SXSW. They knew there would be lots of competition, so they built their elevator pitch for the conference using some great tactics in planning and promotion. Follow what they did, to make your event a success.
1: Add something free to your pitch.
Though you already have a great event, try putting something extra in your pitch. Start your sales presentation for your event with the promise of a free. DevJumpStart offered a drink. Creating a pitch that people love can't always be done with booze, but you can add something to get people's attention first.
2: Promote your pitch on Twitter and do it right.
Follow our rules for pitching your business on Twitter. Fill your tweets with useful tags to get people to pay attention to your elevator pitch, as well as tie your pitch to hot topics. Mention people in the industry and start conversations, exposing the pitch for your event to the followers of the people you mentioned.
3: Improve your pitch's credibility with testimonials.
Whether on Twitter or your Pitch Site, getting your customers and fans to promote for you is going to make your pitch stronger. Use the customer section in your Pitch Site to impress people by showing the success that you have had.
4: Make usefulness part of you pitch.
Making your Pitch Site and Twitter promotions speak to a bigger trend is a great way to make your pitch better. Add media, like a video to your sales pitch, that speaks about the need your company fills. This will make your event even more attractive.
The Results?
DevJumpStart started with only 40 followers on Twitter, but they were able to use thier Pitch Site with email and social to get 1,300 responses and 180 confirmed attendees in 3 days!